IntelBuilder Social Media Platform - Vesta Digital

A new survey by Pew Research reveals interesting new trends in social media with teenagers and young adults. There has been "a decline in blogging among teens and young adults and a modest rise among adults 30 and older. In 2006, 28% of teens ages 12-17 and young adults ages 18-29 were bloggers, but by 2009 the numbers had dropped to 14% of teens and 15% of young adults.

The big game is more than a month away but a winner has already been announced – social media marketing has claimed a victory over traditional advertising with Pepsi’s decision not to run any ads in this year’s Super Bowl. It is the first time in 23 years Pepsi will not run a television commercial on the Super Bowl. The company will spend $20 million on a social media campaign called the Pepsi Refresh Project instead.

Bloggers who fail to disclose paid reviews or endorsements can face up to $11,000 fines from the Federal Trade Commission, according to a recent agency ruling – “Guides Concerning the Use of Endorsements and Testimonials in Advertising" that was issued in October. The news set off a wave of protest and unrest in the blogosphere and the debate goes on.

The University of Massachusetts Dartmouth recently conducted one of the first statistically significant studies on the usage of social media in corporations. The study compares the adoption of social media with a list of the fastest-growing U.S. companies assembled by Inc. Magazine – a leading business magazine headquartered in New York City.

We all know that it is necessary to optimize each page of our website in order to rank highly in search engines. And one of the many tricks that are used to rank highly for a keyword is that of using the keyword as many times as possible within a page. This includes - but is not limited to - titles, meta tags, headings, footnotes, captions, and alt tags. But one widely neglected method is the use of keywords in urls.

Coca-Cola created a new office of digital communications and social media earlier this year. Clyde Tuggle, senior vice president of corporate affairs and productivity at Coca-Cola, explained why: "Mass media is declining in importance. Our future success depends on our continued ability to connect people to our brands and our company all around the world, one person at a time. Our new office of digital communications and social media will help us become even more comfortable and effective in these new spaces.”

Believe it or not, there are many creative methods that you can employ to market your website and generate traffic. While some methods do require an investment, most effective methods do not

In the early days of the Internet when a domain name expired it was already available for other people to register it. Nowadays the process is more complex; the ICANN (Internet Corporation for Assigned Names and Numbers) created what is called “Grace Period” to protect the registrants.